Welcome back to ‘Can U Put Me On Guestlist?’! I’m very excited to kick off 2021 with one of life’s gems, Farah Syed. After spending half of her life in California, Farah’s career began in Los Angeles working for powerhouse talent agency, WME, where she spent over five years focusing on brand partnerships and commercial endorsements for the agency’s music roster which included working with artists such as Lady Gaga, Pharrell Williams, Taylor Swift, Britney Spears, Rihanna and many more. (Imagine working with names like these at one of your first jobs!) After agency life, Farah then went into artist management.
Farah then moved to Berlin and started working with the world's largest electronic music platform for digital downloads, yes you got it, Beatport. Farah has a great overview of the company and has had roles within the Label Management and Marketing/Creative Services teams. She now oversees PR for the company and is focusing on strategic external partnerships with conferences, philanthropic organizations, initiatives related to diversity and mental health, as well as updating the Beatport community on their news and products. In addition, based on her extensive history working with artists, Farah is involved on the artist side, giving input for the editorial on Beatportal, curating various streams and booking collectives from all over the globe to DJ on their Twitch channel.
We chat about where her love for electronic music began, the start of her career, working for Beatport, being a proud member and ambassador of shesaid.so, mental health and more!
Connect with Farah on Instagram:
Become a shesaid.so member:
Beatport’s Mental Health focused stream:
Other mental health resources: